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Raleigh, North Carolina – Raleigh is already looking forward to Dreamville’s return for its third year at Dix Park.
The music festival created by J. Cole, a native of Fayetteville, brought tens of thousands of people to the city over the weekend.
The first festival of 2019 brought companies $ 3.8 million.
The city won’t have a total for this year for a couple of weeks, but they expect it to increase since Dreamville lasted for two days.
On Monday, the crews packed up and left for the end of the two-day Dreamville hip hop music festival.
Until next year.
Mayor Mary-Ann Baldwin told WRAL News that around 30,000 people filled the large Dix Park field every day.
“We’re on the map now. J. Cole and Dreamville put us there,” Baldwin said.
The first festival of 2019 drew a crowd of 40,000 spectators for just one day.
“I feel like we’ve been a great partner for Dreamville,” Baldwin said. “They have been a great partner for us and we look forward to continuing to pave the way for what can be done at Dix Park.”
Sales were still ramping up at Monday’s Black Friday Market from shoppers dressed in their Dreamville swag, brought back from the weekend festival.
Store manager Shawn Smith shares a little bit of Raleigh with every shopper out of town.
“We were able to bring people into the store, let them know about the things we have to offer and then also tell them about the city,” Smith said.
The two-day music festival a mile and a half away in Dix Park gave a boost to the downtown store’s business.
“It was about double what we normally see,” Smith said.
It was also a big boost for James Shufford’s business.
“There were oceans of people. Friendly people. Everyone was ready to spend, the money was flowing,” Shufford said.
Shufford said it will take him some time to count the receipts from serving Jolly’s Catering specialties to the concert crowd, especially since he picked up his food truck on the street just hours after the festival closes.
“No day off for us. We stay registered,” Shufford said. “I’m from here, so having something like that – just looking at it, it’s like it’s not even Raleigh anymore.”
Shufford says exposure to visitors from around the world is priceless.
Jada Ball and Jake Gillin are returning to California’s Bay Area with a lasting impression of Raleigh.
“There are so many innovative and mindful activities focused on kindness,” said Ball. “It’s just unbelievable to me.”
Dreamville will be back next year.
J. Cole ended his set by saying so, and the festival organizers tweeted “See you next year”.
Cleaning at Dix Park will take several days.
They have until Friday, when their permit expires.